• Address:

    4/49 Cooper St Essendon, 3040 Melbourne Australia

  • Email:

    hello@technologyoutcomes.com.au

  • Opening hours:

    8am-5pm Mon - Fri


Digital Marketing Strategy

Depending on where your technology sits in the commercialisation pathway there will be numerous marketing problems that Technology Outcomes can provide a data based digital marketing solution for.


Technology Outcomes’ Offers A Range of Digital Marketing Strategy Services for technologies at different phases of product commercialisation


1

Digital Strategy - Products at Concept Stage

Data based strategies to show you the real world language of your future customers in the current moment. These programs can show you how much your ideal customers know about the space your technology sits in and can help shape the language that will populate your websites and marketing material.

Digital Strategy - Concept Stage
2

Digital Strategy - Products at Early Distribution Phase

Isolated data based programs that can show you who is most likely to purchase, what the cost to scale up online sales will be, and what necessary online infrastructure is required to complete a sale.
This can even be done without a physical product existing.

Digital Strategy - Early Commercialisation
3

Digital Strategy - Products at Distribution Phase

Your technology is ready. It works and you’re looking for customers, licensees or more capital.

We have programs that utilise the most suitable digital marketing platforms to obtain sales, licensing or capital for your technology product or package.

Digital Strategy - Ready To Commercialise

Technology Outcomes Core Expertise

  • Search Engine Optimisation

    Does your website appear for the search terms that you want it to? Are you missing out on organic website traffic because your website doesn't appear on search engines rankings for terms relevant to your company or area of technology?
    We can help optimise your website and get it to rank on the front page of Google for terms that are useful for your technology product or service offering.

  • Pay-Per-Click Advertising

    Put your technology product or service offering in front of customers, licensees, venture capitalists or potential technology partners immediately. Target only people that can help you complete your commercialisation goals using digital marketing platforms such as LinkedIn, Google Adwords, Youtube and Facebook.

  • Video Production

    Let Technology Outcomes create the perfect video that is fit-for-purpose for your commercialisation needs. Show your technology, heads of company, manufacturing processes and satisfied clients quickly and in a highly consumable format. Re-purpose the same footage to create ads and social media posts. There is a reason why video has gone from a luxury item to an industry standard asset for all business types.

  • Distribution of Video Content

    Technology Outcomes have years of experience distributing video content to highly targeted audiences to help with technology product branding, sales, service offerings, clinical trial recruitment, business development and technology partnerships. Videos that are viewed on most digital marketing platforms allow for future re-targeting options for people that engage highly with your content.

  • LinkedIn Outreach

    Let Technology Outcomes create a custom LinkedIn Outreach strategy for you. Make direct contact with decision makers at volume to license your technology, obtain funding and build partnerships and better business relationships.

  • Data Based Campaign Analysis and Analytics

    A core expertise of Technology Outcomes is your to understand how and why campaigns are succeeding or faltering. By analysing your website traffic and adding custom tracking events we can show you how your customers are navigating your website, how long they stay on particular pages, where issues may be present and how to resolve them.

  • Competitor Analysis

    We can show you how your competitors are constructing their digital marketing infrastructure and strategies including competitor organic and paid web traffic, search engine optimisation (SEO) strategy, Google AdWords ad spend and ad copy and competitor social media strategy.


Experienced

10 years experience in Digital Marketing and Video Production and Video Marketing

Cost Effective

Work within your budget to get the highest ROI

Understand Digital Marketing Platforms

We understand the best practices and targeting methods on all digital marketing platforms

Competitor Analysis

Use your competitors to set the bar and raise your technology product or service offering above them

Video Production and PPC Background

No one has more experience in both areas of Video Production and the distribution of videos on PPC Platforms

Clear Communication

Understand the costs and process of each digital marketing campaign and video production




Request A Free Consultation

Contact Us Now

We are excited to find out more about your technology package and where it sits in the commercialisation pathway! Please don't hesitate to make contact so we can chat, zoom or grab a coffee!


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